Hasura’s Digital Marketing team is looking for a Growth Marketing Manager to help drive awareness and conversion of Hasura’s PromptQL. This role will report to the Director of Digital Marketing and will oversee and execute digital marketing strategies that drive awareness, engagement, and lead generation across our key digital channels. The ideal candidate will have:
- A strong understanding of B2B marketing principles
- A data-driven approach to decision-making
- Expertise in a wide range of digital marketing channels
What the role will involve:
- Plan, implement, and optimize multi-channel digital marketing strategies focused on driving brand awareness, lead generation, and customer retention
- Develop and execute comprehensive paid search, display, and paid social media campaigns that align with overall marketing and sales goals
- Conduct A/B testing to optimize ad creatives, targeting, bidding strategies, and messaging
- Monitor, analyze, and report on campaign performance metrics such as CTR, CPC, CPL, ROI, pipeline, and overall spend
- Provide actionable insights to the broader marketing team based on campaign performance data and customer behavior
- Define and segment B2B audience groups based on company size, industry, job title, interests, and behavior to ensure precision targeting
- Leverage account-based marketing (ABM) strategies and tools to target high-value accounts and decision-makers
- Collaborate with the creative team to develop engaging ad copy, visuals, and video content that resonate with our audience
- Manage and optimize campaign budgets, ensuring cost-effective use of resources and maximum ROI
- Regularly track and adjust budget allocation based on performance data and changing business needs
What’s required:
- 4 years of experience in digital marketing, preferably 2+ years in paid search
- Strong expertise in paid search marketing, paid social media marketing, programmatic display, content syndication, and appointment setting
- Proven track record of successfully executing lead generation campaigns and driving measurable business outcomes
- Experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot), CRM systems (e.g., Salesforce), and ABM tools (e.g., 6sense, Demandbase)
- Excellent communication skills and ability to collaborate effectively with cross-functional teams
- Strong analytical skills with experience in data-driven decision-making and performance optimization
- Demonstrated understanding of AI landscape and experience with AI tools within their workflow and has seen measurable results
What’s nice to have:
- Experience marketing to developers or other highly technical audiences
- Experience with AI Agents and Agentic solutions
- Comfort working in a fast-paced, experimentation-heavy environment where AI plays a central role in scaling growth initiatives
- Agency and in-house B2B experience
Location:
- Located in San Francisco Bay Area highly preferred
Compensation:
- The compensation for this role ranges from $120,000-$150,000 (base salary) plus ESOPs.
Working at Hasura:
Hasura is transforming how businesses use AI. With our breakthrough PromptQL technology, we tackle our customer's most complex challenges and answer their hardest questions by fundamentally changing how AI interacts with their data.
Unlike traditional approaches, PromptQL separates strategic planning from execution, enabling leaders to use AI to get accurate, explainable, and reliable outcomes at scale. Hasura is pushing our customers to think bigger, turning AI from a buzzword into a bottom-line differentiator.
Perks of working at Hasura:
- Self-Care Fridays: We offer the second Friday of every month as a day off.
- Equipment and Learning Allowance: We ensure employees have the tools and resources to succeed and grow.
- Donation Matching: Annual fund to match employee donations to global equality and equity organizations.
- Flexible Schedules & PTO: Asynchronous work model with generous time off policies.
Applying:
Even if you don’t fulfill 100% of the above requirements or are unsure whether this would be the right fit, we’d love to hear from you. We welcome any questions during the interview process about our culture, the kind of work we do, and how we make it all come together.
If you are a person with a disability needing assistance with the application process, please contact [email protected] or +1 833-690-2124.
Hasura, Inc. is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, disability, gender identity, sexual orientation, or protected veteran status.
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Link to this page - https://hasura.io/careers/?jobId=lhcy5kq9uWz5